The Export Market Development Grant program (also known as Export Grants or EMDG) is an assistance program administered by Austrade and is available to help exporters market and promote their products overseas.
To be eligible for EMDG program, an exporter needs to have the capacity to export or be exporting, promote eligible products and pay for the eligible promotional expenses.
Austrade will reimburse up to $150,000 with a minimum of $5,000 if you meet the eligibility criteria.
Important eligibility criteria include:
- you need to spend at least $15,000;
- you are required to have export sales by your third application;
- New Zealand is not classified as an export country by the EMDG program, therefore related expenses cannot be claimed.
Both product and service based business can claim. Using marketing for customer acquisition for overseas customers can grow your company.
Attend tradeshows overseas to get your brand into the overseas market.
Use Facebook and Instagram ads to target overseas customers.